INTERNATIONAL MERGERS, ACQUISITIONS, CONSOLIDATIONS, BUSINESS VALUATIONS,
FINANCIAL & STRATEGIC SERVICES
Kevin Barrett
Managing Director - Private Credit Advisory
310.686.0374
kbarrett@grocerosemoore.com
TARGET PROFILE
Transaction Size
$5 million to $150 million+, with the ability to scale beyond depending on lender appetite and structure.
Company Profile
• $10 million to $300 million+ in revenue
• Founder-owned and sponsor-backed companies
• High-growth or established lower middle market businesses
Credit Characteristics
• Predictable or recurring revenue streams
• Scalable business model
• Positive EBITDA or a defined path to profitability
• Strong unit economics and capital efficiency
• Institutional sponsorship where applicable
Common Use Cases
• Growth capital to scale operations and expand market share
• Customer acquisition and marketing investment
• Extending runway without equity dilution
• Acquisition financing and roll-up strategies
• Refinancing and recapitalization
• Working capital and liquidity management
• Bridging to profitability or future equity events
OUR APPROACH
We act as an advisor, not a broker.
Each engagement is structured through a disciplined process:
• Detailed underwriting of financial profile and revenue quality
• Capital structure design aligned with business objectives
• Preparation of institutional-quality lender materials
• Targeted outreach to appropriate lending partners
• Creation of competitive lender dynamics
• Negotiation of economic and legal terms
• Execution through diligence, documentation, and closing
This approach ensures optimal alignment between borrower objectives and market conditions.
WHY GROCE, ROSE & MOORE
Institutional Lender Access
Relationships across commercial banks, private credit funds, venture lenders, finance companies, and specialty capital providers.
Execution Expertise
Deep experience structuring and negotiating complex credit facilities across industries and capital structures.
Market Positioning
Ability to create competitive tension among lenders, improving pricing, capacity, and flexibility.
Advisory-Driven Model
Hands-on involvement throughout the entire financing process.
Alignment
Success-based structure aligned with client outcomes and transaction completion.
PLATFORM CAPABILITIES
Our Private Credit Advisory Group provides full lifecycle support:
• SaaS and recurring revenue underwriting
• Venture debt, ARR loan, and RBF structuring
• Cash flow and asset-based financing advisory
• Capital structure optimization
• Lender selection and process management
• Term sheet negotiation and execution
We maintain active relationships across the full credit landscape, enabling us to deliver tailored, institutional-quality financing solutions aligned with each client’s strategic objective.
The GRM Private Credit Advisory Team
Kevin Barrett and his team of Directors and Business Development associates are dedicated to finding our clients the "best fit" for their financial needs.
Kevin Barrett is a capital markets and M&A executive with more than 17 years of experience and over $600 million in equity raised across real estate, SaaS, cybersecurity, and data center sectors.
He most recently served as Senior Vice President at Baker Group Mergers & Acquisitions, advising on $25M–$250M transactions in technology and infrastructure, structuring cross-border mandates, and producing institutional-grade transaction materials.
Previously, Kevin was Vice President of National Sales at Nelson Partners / Sun Pacific 1031, where he led a 14-person team and raised $400M+ in equity through DSTs, REITs, and other tax-advantaged vehicles. Earlier, at Nelson Brothers Student Housing, he originated and raised $200M+ in equity for student housing and multifamily projects.
Kevin holds a B.A. in Management (Cum Laude) from Golden Gate University, where he graduated with Dean’s List honors.
Expertise: M&A advisory, capital formation, DSTs/REITs/QOZ funds, investor relations, due diligence, and financial modeling.
FINANCIAL TECHNOLOGY
STRUCTURED CREDIT & HYBRID CAPITAL
PRIVATE CREDIT ADVISORY
Groce, Rose & Moore, LLC maintains a dedicated Private Credit Advisory platform focused on advising privately owned and sponsor-backed companies in securing non-dilutive capital across the full spectrum of debt markets.
We specialize in structuring and executing financing solutions for SaaS, e-commerce, fintech, lendtech, and technology-enabled service businesses, where revenue visibility, scalability, and capital efficiency drive financing outcomes.
Our platform combines institutional underwriting discipline with a highly targeted market approach, positioning each transaction to create lender competition, optimize pricing and structure, and deliver certainty of execution. We act as an extension of management teams and sponsors, providing hands-on advisory support from initial underwriting through closing.
INDUSTRY FOCUS
We concentrate on sectors where capital can be structured around revenue, assets, or scalable business models.
Software-as-a-Service (SaaS)
• Recurring revenue models
• Subscription-based platforms
• High growth, scalable infrastructure
Primary fit for ARR lending, venture debt, and growth capital.
E-Commerce and Digital Infrastructure
• Direct-to-consumer brands
• Marketplace platforms
• Digital enablement and fulfillment infrastructure
Common financing includes revenue-based financing, working capital lines, and hybrid structures.
Technology-Enabled Services
• IT services and managed service providers
• Digital transformation and consulting firms
• Data, automation, and AI-driven services
Typically financed through cash flow loans, recurring revenue structures, and hybrid credit solutions.
Financial Technology (Fintech)
• Payments platforms
• Embedded finance
• Infrastructure providers
Often utilize venture debt, structured credit, and platform-level financing.
LendTech and Specialty Finance
• Loan origination platforms
• Credit funds and asset managers
• Specialty finance companies
Financed through warehouse lines, forward flow agreements, and securitization strategies.
VENTURE DEBT
SOFTWARE-AS-A-SERVICE
TECHNOLOGY-ENABLED SERVICES
CORE FOCUS: GROWTH AND RECURRING REVENUE FINANCING
We maintain a specialized focus on high-growth and recurring revenue business models where traditional bank financing is often insufficient or unavailable.
Venture Debt
Non-dilutive term loan capital designed for high-growth companies.
• Typically 3 to 5 year maturities
• Interest-only periods followed by amortization
• Minimal dilution relative to equity financing
• May include warrants depending on lender
Primarily used to extend runway, accelerate growth, or bridge to profitability or a future equity round.
ARR-Based Lending
Credit facilities underwritten against contracted recurring revenue rather than EBITDA.
• Borrowing capacity based on ARR and revenue quality
• Designed for companies that are not yet cash flow positive
• Focus on retention metrics, churn, and cohort performance
• Scales alongside revenue growth
This is a core financing solution for SaaS and subscription-based businesses.
Revenue-Based Financing
Flexible capital repaid as a percentage of revenue.
• Payments fluctuate with top-line performance
• No fixed amortization burden
• No equity dilution
• Aligns capital structure with growth
Commonly used for marketing spend, customer acquisition, and short-duration growth initiatives.
BROADER PRIVATE CREDIT SOLUTIONS
In addition to growth financing, we provide access to the full capital stack.
Cash Flow–Based Lending
• Senior secured term loans
• Unsecured or lightly structured loans
• Revolving lines of credit
• Delayed-draw term loan facilities
Underwritten based on EBITDA, cash flow, and enterprise value.
Asset-Based Lending
• Accounts receivable revolvers
• Inventory financing
• Factoring solutions
• Purchase order and production finance
Designed for companies with strong asset bases requiring working capital flexibility.
Structured Credit and Hybrid Capital
• Unitranche facilities
• Subordinated and mezzanine debt
• Second-lien and split-lien structures
• Customized structured credit solutions
Used in more complex or transitional capital structures.
LendTech and Specialty Finance
• Warehouse facilities secured by receivables or loan portfolios
• Platform-level credit facilities
• Forward flow and loan purchase agreements
• Securitization and capital markets advisory
Supporting fintech and lending platforms in scaling originations.
E-COMMERCE & DIGITAL INFRASTRUCTURE
LANDTECH & SPECIALTY FINANCE
CASH FLOW-BASED LENDING
LANDTECH & SPECIALTY FINANCE
ARR-BASED LENDING
REVENUE-BASED FINANCING
ASSET-BASED LENDING
“Top 10 Mergers & Acquisitions Firms”
Awarded by Financial Services Review Magazine
"Top 8 Deals"
Axial Advisor Industry Award
Groce, Rose & Moore, LLC
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